Opening of the Mercedes-Benz Plaza Dealership
Date
500 VIP |
Information
A festive opening ceremony of the biggest dealership center “Mercedes-Benz Plaza” in Nizhny Novgorod. Within the framework of the event, there were several important stages: the opening of the auto show as a brand new art-space designed for getting acquainted wit a unique world of Mercedes-Benz and communication for people with common interests and lifestyles; the evolution of the make and its dealership centers in Nizhny Novgorod. The foundation of the opening ceremony concept is the idea of modern automobile art.
CharacteristicThe concept of “The centre of modern automobile art”; multimedia opening featuring a choreographic performance.
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